Marketers & App Publishers

Mobile Data as Currency

Today, more time is spent on mobile than any other medium. For marketers, whether you’re trying to promote your brand or your app, ensuring users do not have to worry about mobile data connectivity is the foundation of engagement.

Sponsored Data

Sponsored Data by Aquto comes in two varieties:

Zero rate content/apps
Through 'zero rating', enable video and other content to be viewed and shared free of data charges. Download and use apps without incurring data charges.

Engage users with Data Rewards
Drive user engagement by giving them data rewards – that users can use to spend more time on mobile! Reward users with more mobile data for engaging with your services such as making purchases, watching videos, signing up for services, downloading apps and reaching in-app milestones.

Giving users mobile data connectivity, is a game-changer for marketers. Marketers can make their content 'free to consume' for users, by removing the friction of data connectivity to engage with ads, videos, apps.

Aquto's Mobile Value Exchange (MoVE-Zero) service enables marketers to run 'zero rated' mobile ads and video content. Using MoVE, app publishers can also 'zero rate' downloads, and app usage. This means no more draining users' data plans, and reaching users even when they have run out of data!

Using MoVE-Rewards, marketers and app publishers can keep user engagement on-going by giving users more data when they perform the 'call to action' such as signing up for a service, making a purchase, or reaching a milestone.